Objectives :
Analyse the international book market.
Study compared cases of importing and exporting books.
Identify the opportunities and challenges in this sector.

Training Schedule

Introduction to the International Book Market

• Presentation of the global book market
• Dynamics of book imports and exports
• Comparative case studies

Opportunities and Challenges in the Import and Export of Books

• International Regulations and Standards
• Logistics and Supply Chain Management
• International Marketing Strategies

Target audience :

• Book importers and exporters.
• Publishers and international distributors.
• Marketing and logistics professionals in the book industry.

Training schedule : 14 june 2025

Number of participants : 15 participants